Fully Customized Adobe Workfront Platform for X-Functional Workflows

Following the transition of Jarrow Formulas to private equity ownership in late 2020, I began a project with IT consultants to build a fully customized creative work management platform for our broader x-functional teams. We had one main purpose in mind as we began development – be inspired by the simplicity of light bulb’s function and tailor-make our Workfront platform to be just as simple and self-explanatory to use.

After an initial evaluation period to craft a system that translated real-world interactions to a digital world, we spent 12 weeks shaping the platform to reflect our ways of working. With the x-functional teams working fully remotely during this time, introducing a custom work management platform allowed for a higher efficiency rate in creative production. More importantly, it increased the speed of review and approval processes of marketing assets in an industry that requires a elevated level of internal regulatory review and compliance (FDA, DSHEA).

We fully integrated Adobe Workfront into our system processes in early 2021. A few examples are to the right and below.

Workfront Architect: Ara Soghomonian, 4 years of experience with Adobe Workfront platform